How the Customer Alliance widget helps build trust in your hotel and generate bookings
If you’re seeking to increase your visibility and therefore attract a maximum number of bookings, guest reviews are now your […]
Articles
Can inviting my guests to leave reviews damage my online reputation?
Guest reviews can be a great thing, but they can also be a slightly scary prospect. The only certainty is
How trustworthy are Customer Alliance reviews?
The question of whether guest reviews can be trusted is one which has become increasingly important in recent times. At
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Can I delete online reviews?
The significance of reviews for the hotel and gastronomy industries has increased substantially over the last few years. According to
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How to get fake reviews removed from TripAdvisor
As a business owner, it’s likely that you will occasionally receive feedback from a guest which is not be as
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How to take advantage of your online reputation to optimise your ADR
ADR: an essential performance indicator for your hotel As we’ve seen in previous articles, the financial health of your establishment
Ecotourism holidays: How to attract environmentally conscious travelers
Travelling has never been easier or cheaper – thanks to open borders, long-distance buses and budget airlines. At the same
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Get to grips with GOPPAR to make your hotel more profitable
From RevPAR to GOPPAR: the importance of key performance indicators for hotels There are many performance indicators which must be
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Facebook Trip Consideration: how is it going to change the tourism industry?
In March 2018, Facebook launched a new tool destined to change the Social Media Marketing strategy of any tourist industry
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How Do You Sell an Experience and not Simply a Room?
The range of types of hotels has never been as diverse at it is today. New concepts and brands are
